Institute of Flowers

Learn | Grow | Bloom

Welcome to The Institute of Flowers

The Institute of Flowers (IOF) is the professional voice of Irish floristry, dedicated to raising the profile of the industry and celebrating the talent within it. We bring florists together, provide recognition for their work, and create opportunities that support growth and excellence. Through collaboration and shared expertise, we are shaping a vibrant future for floristry in Ireland


Membership for all Florists.

The Institute of Flowers (IOF) is the professional voice for Irish floristry, bringing together students, florists, businesses, and educators to support, recognise, and strengthen the industry. Becoming a member gives you access to exclusive resources, networking opportunities, and discounted training—helping you grow and thrive in your floristry career or business.

Explore our membership options and find the one that best suits you.

WHAT OUR MEMBERS ARE SAYING

“LEARNING NEW SKILLS ESPECIALLY FROM A MASTER FLORIST”

“Using multiple sustainable methods- I was able to see what worked best and what I will now apply to my business”

ABOUT US

The IOF Today

The Institute of Flowers (IOF) is a not-for-profit organisation, run by a dedicated board and supported on a voluntary basis. Every decision we make is guided by what is best for the industry and the florists within it.

Floristry is a skilled profession that deserves recognition, business support, and a clear path for succession. The IOF exists to champion florists, strengthen businesses, and secure the industry's future.

Success today means embracing digitalisation, collaboration, and growth. We provide the recognition, training, and opportunities florists need to thrive, adapt, and inspire the next generation.

Our Guiding Pillars

✔ Recognition – Championing florists as skilled professionals.

✔ Community – Creating a strong, supportive network.

✔ Growth – Supporting business success and career development.

✔ Succession – Encouraging and enabling new talent.

✔ Digital – Helping florists embrace technology for business and creativity.

The IOF stands for florists, by florists, shaping a stronger, sustainable future for the industry.

FAQs

Our Board

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. 

Join our community.